Click to view presentation.

Click to view presentation.

Research presentation | 

"Why writing the juicy story over the good story just isn't worth it."

Presented here in video with voiceover.

Research paper |

"Why writing the juicy story over the good story just isn't worth it"

Research paper exploring exploitation in reporting.

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WHITE PAPER |

"ENGAGING THE STUDENT-CUSTOMER"

How higher education can use experiential marketing to understand, recruit and retain the student demographic.